/* ============ Bioy Research · sistema visual ============ */

/* --- Fuente Inter auto-hospedada (sin Google Fonts → sin terceros/RGPD) ---
   Pesos 400/500/600/700/800. Subsets latin + latin-ext (acentos ES/DE/FR/…).
   font-display:swap replica el comportamiento previo de Google (&display=swap).
   Archivos en /assets/fonts/ · licencia SIL OFL 1.1 (LICENSE.txt). */
@font-face{font-family:'Inter';font-style:normal;font-weight:400;font-display:swap;
  src:url('/assets/fonts/inter-400.woff2') format('woff2');
  unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+2074,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}
@font-face{font-family:'Inter';font-style:normal;font-weight:400;font-display:swap;
  src:url('/assets/fonts/inter-400-ext.woff2') format('woff2');
  unicode-range:U+0100-02AF,U+0304,U+0308,U+0329,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF}
@font-face{font-family:'Inter';font-style:normal;font-weight:500;font-display:swap;
  src:url('/assets/fonts/inter-500.woff2') format('woff2');
  unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+2074,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}
@font-face{font-family:'Inter';font-style:normal;font-weight:500;font-display:swap;
  src:url('/assets/fonts/inter-500-ext.woff2') format('woff2');
  unicode-range:U+0100-02AF,U+0304,U+0308,U+0329,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF}
@font-face{font-family:'Inter';font-style:normal;font-weight:600;font-display:swap;
  src:url('/assets/fonts/inter-600.woff2') format('woff2');
  unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+2074,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}
@font-face{font-family:'Inter';font-style:normal;font-weight:600;font-display:swap;
  src:url('/assets/fonts/inter-600-ext.woff2') format('woff2');
  unicode-range:U+0100-02AF,U+0304,U+0308,U+0329,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF}
@font-face{font-family:'Inter';font-style:normal;font-weight:700;font-display:swap;
  src:url('/assets/fonts/inter-700.woff2') format('woff2');
  unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+2074,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}
@font-face{font-family:'Inter';font-style:normal;font-weight:700;font-display:swap;
  src:url('/assets/fonts/inter-700-ext.woff2') format('woff2');
  unicode-range:U+0100-02AF,U+0304,U+0308,U+0329,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF}
@font-face{font-family:'Inter';font-style:normal;font-weight:800;font-display:swap;
  src:url('/assets/fonts/inter-800.woff2') format('woff2');
  unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+2074,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}
@font-face{font-family:'Inter';font-style:normal;font-weight:800;font-display:swap;
  src:url('/assets/fonts/inter-800-ext.woff2') format('woff2');
  unicode-range:U+0100-02AF,U+0304,U+0308,U+0329,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF}

:root{
  --navy:#10243e;        /* azul corporativo profundo */
  --navy2:#1b3a5f;
  --accent:#2f7df6;      /* azul brillante CTA */
  --accent2:#1c63d6;
  --ink:#1a2433;         /* texto principal */
  --gray:#5b6675;        /* texto secundario */
  --line:#e4e9f0;
  --bg:#ffffff;
  --bg2:#f5f8fc;         /* secciones alternas */
  --bg3:#eef3fa;
  --coffee:#4a3022;      /* acento del informe de café */
  --rust:#c0792f;
  --ok:#1f9d6b;
  --radius:14px;
  --maxw:1180px;
  --shadow:0 2px 8px rgba(16,36,62,.06),0 8px 30px rgba(16,36,62,.07);
  --shadow-lg:0 10px 40px rgba(16,36,62,.12);
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{
  font-family:'Inter',-apple-system,'Segoe UI',Roboto,Helvetica,Arial,sans-serif;
  color:var(--ink);background:var(--bg);line-height:1.6;font-size:16px;
  -webkit-font-smoothing:antialiased;
}
a{color:inherit;text-decoration:none}
img,svg{max-width:100%;display:block}
/* width/height en <img> reservan aspect-ratio (evita CLS); height:auto deja que
   el CSS y object-fit controlen el render final sin deformar. */
img[width]{height:auto}
.container{max-width:var(--maxw);margin:0 auto;padding:0 24px}
.eyebrow{font-size:12.5px;font-weight:700;letter-spacing:2.5px;text-transform:uppercase;color:var(--accent)}
.muted{color:var(--gray)}

/* ---- botones ---- */
.btn{display:inline-flex;align-items:center;gap:8px;font-weight:600;font-size:15px;
  padding:13px 26px;border-radius:10px;transition:.18s;cursor:pointer;border:1.5px solid transparent;white-space:nowrap}
.btn-primary{background:var(--accent);color:#fff}
.btn-primary:hover{background:var(--accent2);transform:translateY(-1px);box-shadow:var(--shadow-lg)}
.btn-ghost{background:transparent;color:var(--navy);border-color:var(--line)}
.btn-ghost:hover{border-color:var(--accent);color:var(--accent)}
.btn-light{background:#fff;color:var(--navy)}
.btn-light:hover{transform:translateY(-1px);box-shadow:var(--shadow-lg)}
.btn-lg{padding:16px 34px;font-size:16px}

/* ---- header ---- */
header{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.86);
  backdrop-filter:saturate(160%) blur(12px);border-bottom:1px solid var(--line)}
.nav{display:flex;align-items:center;justify-content:space-between;height:70px}
.logo{display:flex;align-items:center;gap:10px;font-weight:800;font-size:20px;color:var(--navy);letter-spacing:-.3px}
.logo .mark{width:30px;height:30px;flex:0 0 30px}
.logo-txt{display:flex;flex-direction:column;justify-content:center;line-height:1}
.logo .wm{white-space:nowrap}
.logo .wm span{color:var(--accent)}
.logo .tag-line{font-size:9.5px;font-weight:700;letter-spacing:2.2px;text-transform:uppercase;
  color:var(--gray);margin-top:3px;white-space:nowrap}
footer .logo .tag-line{color:#6f87a6}
.nav-links{display:flex;align-items:center;gap:30px;font-size:15px;font-weight:500;color:var(--gray)}
.nav-links a:hover{color:var(--navy)}
.nav-cta{display:flex;align-items:center;gap:14px}

/* ---- botón hamburguesa (oculto en escritorio) ---- */
.nav-toggle{display:none;flex-direction:column;justify-content:center;gap:5px;
  width:44px;height:44px;padding:10px;background:transparent;border:0;cursor:pointer;margin-left:6px}
.nav-toggle-bar{display:block;width:22px;height:2px;border-radius:2px;background:var(--navy);transition:.25s}
.nav-toggle.active .nav-toggle-bar:nth-child(1){transform:translateY(7px) rotate(45deg)}
.nav-toggle.active .nav-toggle-bar:nth-child(2){opacity:0}
.nav-toggle.active .nav-toggle-bar:nth-child(3){transform:translateY(-7px) rotate(-45deg)}

/* ---- panel de menú móvil (oculto salvo en móvil) ---- */
.mobile-menu{display:none}

/* ---- hero ---- */
.hero{position:relative;overflow:hidden;background:
  radial-gradient(1100px 500px at 80% -10%,rgba(47,125,246,.16),transparent 60%),
  linear-gradient(180deg,#0c1c30 0%,#10243e 55%,#13284a 100%);
  color:#eaf1fb;padding:clamp(56px,10vw,96px) 0 clamp(64px,11vw,110px)}
.hero .container{position:relative;z-index:2}
.hero h1{font-size:clamp(32px,6.5vw,54px);line-height:1.08;font-weight:800;letter-spacing:-1.2px;color:#fff;max-width:760px}
.hero h1 em{font-style:normal;color:#7fb0ff}
.hero p.sub{font-size:clamp(16px,2.4vw,19px);color:#b9cbe4;max-width:600px;margin:22px 0 34px}
.hero .actions{display:flex;gap:14px;flex-wrap:wrap}
.hero .tri{position:absolute;inset:0;z-index:1;opacity:.5}
.trustline{margin-top:46px;font-size:13px;color:#8aa3c4;letter-spacing:.3px}

/* ---- stats row ---- */
.stats{background:var(--navy2);color:#fff;border-top:1px solid rgba(255,255,255,.08)}
.stats .grid{display:grid;grid-template-columns:repeat(4,1fr);gap:0}
.stat{padding:30px 20px;text-align:center;border-right:1px solid rgba(255,255,255,.1)}
.stat:last-child{border-right:0}
.stat .n{font-size:clamp(26px,5vw,34px);font-weight:800;letter-spacing:-1px;color:#fff}
.stat .c{font-size:13px;color:#a9c0de;margin-top:4px}

/* ---- secciones ---- */
section.block{padding:clamp(48px,8vw,84px) 0}
section.alt{background:var(--bg2)}
.sec-head{text-align:center;max-width:640px;margin:0 auto clamp(32px,6vw,48px)}
.sec-head h2{font-size:clamp(26px,4.5vw,36px);font-weight:800;letter-spacing:-.8px;color:var(--navy);margin:10px 0 12px;line-height:1.15}
.sec-head p{font-size:clamp(15px,2.2vw,17px);color:var(--gray)}

/* ---- cards informes ---- */
.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:26px}
.card{background:#fff;border:1px solid var(--line);border-radius:var(--radius);overflow:hidden;
  transition:.2s;display:flex;flex-direction:column}
.card:hover{transform:translateY(-4px);box-shadow:var(--shadow-lg);border-color:#d4e0ef}
.card .thumb{height:150px;display:flex;align-items:center;justify-content:center;position:relative}
.card .thumb.coffee{background:radial-gradient(circle at 70% 25%,#6b4530,#3c2619)}
.card .thumb.soon{background:linear-gradient(135deg,#e9f0fa,#dbe7f6)}
.card .body{padding:22px 22px 24px;flex:1;display:flex;flex-direction:column}
.tag{display:inline-block;font-size:11px;font-weight:700;letter-spacing:.5px;text-transform:uppercase;
  padding:4px 10px;border-radius:20px;margin-bottom:12px;width:fit-content}
.tag.avail{background:#e3f3ec;color:var(--ok)}
.tag.soon{background:#eef3fa;color:var(--gray)}
.card h3{font-size:19px;font-weight:700;color:var(--navy);line-height:1.25;margin-bottom:8px}
.card p{font-size:14px;color:var(--gray);flex:1}
.card .foot{display:flex;align-items:center;justify-content:space-between;margin-top:18px}
.card .price{font-weight:800;color:var(--navy);font-size:18px}
.card .price small{font-weight:500;color:var(--gray);font-size:12px}
.readmore{color:var(--accent);font-weight:600;font-size:14px}

/* ---- features (por qué fiarte) ---- */
.feats{display:grid;grid-template-columns:repeat(3,1fr);gap:30px}
.feat{padding:6px}
.feat .ic{width:46px;height:46px;border-radius:11px;background:var(--bg3);display:flex;align-items:center;justify-content:center;margin-bottom:16px}
.feat h4{font-size:18px;color:var(--navy);margin-bottom:7px}
.feat p{font-size:15px;color:var(--gray)}

/* ---- comparativa precio ---- */
.compare{display:grid;grid-template-columns:repeat(3,1fr);gap:0;border:1px solid var(--line);border-radius:var(--radius);overflow:hidden;background:#fff}
.compare .col{padding:30px 26px;border-right:1px solid var(--line);text-align:center}
.compare .col:last-child{border-right:0}
.compare .col.you{background:var(--navy);color:#fff;transform:scale(1.0)}
.compare .col h4{font-size:15px;letter-spacing:.5px;text-transform:uppercase;margin-bottom:8px;opacity:.85}
.compare .col .big{font-size:30px;font-weight:800;letter-spacing:-1px;margin:6px 0}
.compare .col .desc{font-size:13.5px;color:var(--gray)}
.compare .col.you .desc{color:#b9cbe4}
.compare .col .check{color:var(--ok);font-weight:700}

/* ---- CTA final ---- */
.cta-final{background:linear-gradient(135deg,#10243e,#1c4078);color:#fff;border-radius:20px;padding:clamp(32px,6vw,56px);text-align:center;position:relative;overflow:hidden}
.cta-final h2{font-size:clamp(24px,4.5vw,32px);font-weight:800;letter-spacing:-.6px;margin-bottom:12px}
.cta-final p{font-size:clamp(15px,2.2vw,17px);color:#c3d4ec;max-width:520px;margin:0 auto 28px}

/* ---- footer ---- */
footer{background:#0c1c30;color:#90a6c2;padding:54px 0 30px;font-size:14px}
.foot-grid{display:flex;justify-content:space-between;flex-wrap:wrap;gap:30px;margin-bottom:34px}
footer .logo{color:#fff;font-size:18px}
footer h5{color:#fff;font-size:13px;letter-spacing:1px;text-transform:uppercase;margin-bottom:14px}
footer ul{list-style:none}
footer li{margin-bottom:9px}
footer a:hover{color:#fff}
.foot-bottom{border-top:1px solid rgba(255,255,255,.1);padding-top:22px;text-align:center;font-size:13px;color:#6f87a6}

/* ---- separador geométrico ---- */
.tri-divider{height:0;border-style:solid;border-width:46px 50vw 0 50vw;border-color:var(--bg2) transparent transparent transparent}

/* ---- responsive ---- */
@media(max-width:880px){
  .stats .grid{grid-template-columns:repeat(2,1fr)}
  .stat:nth-child(2){border-right:0}
  .cards,.feats,.compare{grid-template-columns:1fr}
  .compare .col{border-right:0;border-bottom:1px solid var(--line)}
  .compare .col:last-child{border-bottom:0}
}

/* ---- navegación móvil: se activa antes (980px) para que el menú de escritorio
       no se apriete ni desborde en tablets/pantallas medianas ---- */
@media(max-width:980px){
  .nav-links{display:none}
  .nav-cta{display:none}
  .nav-toggle{display:flex}
  .nav{height:62px}

  /* panel desplegable */
  .mobile-menu{display:flex;flex-direction:column;gap:4px;
    position:fixed;top:62px;left:0;right:0;
    max-height:calc(100dvh - 62px);overflow-y:auto;
    background:#fff;border-bottom:1px solid var(--line);box-shadow:var(--shadow-lg);
    padding:14px 20px 22px;
    transform:translateY(-8px);opacity:0;visibility:hidden;pointer-events:none;
    transition:opacity .22s,transform .22s,visibility .22s;z-index:49}
  .mobile-menu.open{transform:translateY(0);opacity:1;visibility:visible;pointer-events:auto}
  .mobile-menu>a:not(.btn){padding:14px 6px;font-size:16px;font-weight:600;color:var(--navy);border-bottom:1px solid var(--line)}
  .mobile-menu .mobile-cta{margin-top:16px;width:100%;justify-content:center;font-size:16px;padding:15px}
  .mobile-menu .langsel{display:inline-flex;margin-top:16px;align-self:center}
  body.menu-open{overflow:hidden}
}

/* ============ Página de detalle de informe ============ */
.report-hero{background:linear-gradient(180deg,#0c1c30,#13284a);color:#eaf1fb;padding:54px 0 60px}
.report-hero .container{display:grid;grid-template-columns:1.3fr 1fr;column-gap:50px;row-gap:0;align-items:center;
  grid-template-areas:"head buy" "body buy"}
.report-hero .hero-head{grid-area:head}
.report-hero .hero-body{grid-area:body}
.report-hero .buybox{grid-area:buy}
.report-hero .crumbs{font-size:13px;color:#8aa3c4;margin-bottom:18px}
.report-hero .crumbs a:hover{color:#fff}
.report-hero h1{font-size:clamp(27px,5vw,38px);font-weight:800;letter-spacing:-.8px;line-height:1.12;color:#fff;margin-bottom:14px}
.report-hero .meta-row{display:flex;gap:22px;flex-wrap:wrap;margin:18px 0 26px;font-size:13.5px;color:#b9cbe4}
.report-hero .meta-row b{color:#fff;font-weight:700}
.report-hero .buybox{background:#fff;border-radius:16px;padding:28px;color:var(--ink);box-shadow:var(--shadow-lg)}
.buybox .price{font-size:40px;font-weight:800;color:var(--navy);letter-spacing:-1.5px}
.buybox .price small{font-size:14px;font-weight:500;color:var(--gray)}
.buybox ul{list-style:none;margin:18px 0 22px}
.buybox li{font-size:14px;padding:6px 0 6px 26px;position:relative;color:var(--ink)}
.buybox li:before{content:"✓";position:absolute;left:0;color:var(--ok);font-weight:800}
.buybox .btn{width:100%;justify-content:center}
.buybox .guarantee{font-size:12px;color:var(--gray);text-align:center;margin-top:12px}

.includes{display:grid;grid-template-columns:repeat(2,1fr);gap:18px;margin-top:10px}
.inc{display:flex;gap:14px;padding:18px;border:1px solid var(--line);border-radius:12px;background:#fff}
.inc .ic{width:40px;height:40px;flex:0 0 40px;border-radius:10px;background:var(--bg3);display:flex;align-items:center;justify-content:center}
.inc h4{font-size:16px;color:var(--navy);margin-bottom:3px}
.inc p{font-size:13.5px;color:var(--gray)}

.toc{columns:2;column-gap:40px;max-width:820px;margin:0 auto}
.toc .row{break-inside:avoid;display:flex;gap:12px;padding:9px 0;border-bottom:1px solid var(--line);font-size:14.5px}
.toc .num{color:var(--accent);font-weight:700;width:26px}
.toc .nv{margin-left:auto;font-size:10px;font-weight:700;color:var(--ok);background:#e3f3ec;padding:2px 7px;border-radius:10px;align-self:center}

.preview-grid{display:grid;grid-template-columns:repeat(5,1fr);gap:14px}
.preview-grid img{border:1px solid var(--line);border-radius:8px;box-shadow:var(--shadow);transition:.2s}
.preview-grid img:hover{transform:translateY(-4px) scale(1.02);box-shadow:var(--shadow-lg)}
.preview-note{text-align:center;font-size:13px;color:var(--gray);margin-top:16px}

.faq{max-width:760px;margin:0 auto}
.faq details{border:1px solid var(--line);border-radius:12px;margin-bottom:12px;background:#fff;overflow:hidden}
.faq summary{padding:18px 22px;font-weight:600;color:var(--navy);cursor:pointer;font-size:15.5px;list-style:none;display:flex;justify-content:space-between;align-items:center}
.faq summary::-webkit-details-marker{display:none}
.faq summary:after{content:"+";font-size:22px;color:var(--accent);font-weight:400}
.faq details[open] summary:after{content:"−"}
.faq details p{padding:0 22px 20px;font-size:14.5px;color:var(--gray)}

@media(max-width:880px){
  /* móvil: el precio/CTA sube justo bajo el h1 (head → buybox → subtítulo+meta)
     para que el botón de compra aparezca casi sin scroll en fichas con
     subtítulo largo (p.ej. premium pet care, medical aesthetics). */
  .report-hero .container{grid-template-columns:1fr;row-gap:24px;
    grid-template-areas:"head" "buy" "body"}
  .report-hero .hero-head{margin-bottom:-4px}
  .report-hero h1{font-size:30px}
  .includes{grid-template-columns:1fr}
  .toc{columns:1}
  .preview-grid{grid-template-columns:repeat(2,1fr)}
}

/* ============ Páginas de texto (legal / gracias) ============ */
.page-hero{background:linear-gradient(180deg,#0c1c30,#13284a);color:#fff;padding:50px 0}
.page-hero h1{font-size:34px;font-weight:800;letter-spacing:-.6px}
.page-hero p{color:#b9cbe4;margin-top:8px}
.prose{max-width:780px;margin:0 auto;padding:56px 24px}
.prose h2{font-size:21px;color:var(--navy);margin:34px 0 10px}
.prose h3{font-size:16px;color:var(--navy);margin:22px 0 8px}
.prose p,.prose li{font-size:15px;color:var(--ink);margin-bottom:12px;line-height:1.7}
.prose ul{margin:0 0 14px 20px}
.prose .updated{font-size:13px;color:var(--gray);margin-bottom:24px}
.prose a{color:var(--accent);font-weight:600}

.thanks{max-width:620px;margin:0 auto;text-align:center;padding:80px 24px}
.thanks .checkwrap{width:74px;height:74px;border-radius:50%;background:#e3f3ec;display:flex;align-items:center;justify-content:center;margin:0 auto 26px}
.thanks h1{font-size:34px;font-weight:800;color:var(--navy);letter-spacing:-.6px;margin-bottom:14px}
.thanks p{font-size:17px;color:var(--gray);margin-bottom:14px}
.thanks .dl{margin-top:30px}
.thanks .small{font-size:13px;color:var(--gray);margin-top:24px}

/* ============ Selector de idioma ============ */
.langsel{display:inline-flex;align-items:center;gap:2px;font-size:13px;font-weight:600;
  border:1px solid var(--line);border-radius:9px;padding:4px 8px;color:var(--gray)}
.langsel .globe{margin-right:4px;font-size:13px;filter:grayscale(.2)}
.langsel a{padding:3px 6px;border-radius:5px;transition:.15s;color:var(--gray)}
.langsel a:hover{color:var(--navy);background:var(--bg3)}
.langsel a.active{color:#fff;background:var(--accent)}
@media(max-width:880px){.langsel{display:none}}

/* ============ Pilares (estilo Mintel: Conoce tu ___) ============ */
.pillars-sec{background:var(--navy);color:#fff;padding:72px 0}
.pillars-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:48px}
.pillar{position:relative}
.pillar .pnum{font-size:13px;font-weight:700;color:var(--accent);letter-spacing:2px;margin-bottom:14px}
.pillar h3{font-size:22px;font-weight:800;letter-spacing:-.4px;color:#fff;margin-bottom:12px;line-height:1.2}
.pillar p{font-size:15px;line-height:1.7;color:#b9cbe4;margin:0}
.pillar:not(:last-child):after{content:"";position:absolute;top:4px;right:-24px;width:1px;height:calc(100% - 4px);background:rgba(255,255,255,.1)}
@media(max-width:880px){
  .pillars-grid{grid-template-columns:1fr;gap:34px}
  .pillar:not(:last-child):after{display:none}
}

/* ---- botón de muestra gratuita en buybox ---- */
.buybox .sample-link{width:100%;justify-content:center;margin-top:10px}

/* ============ Blog / Insights ============ */
.post-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:26px}
.post-card{display:block;background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:26px;transition:.2s}
.post-card:hover{transform:translateY(-4px);box-shadow:var(--shadow-lg);border-color:#d4e0ef}
.post-card .post-date{font-size:12px;color:var(--gray);font-weight:600;letter-spacing:.5px;margin-bottom:10px}
.post-card h3{font-size:20px;color:var(--navy);line-height:1.25;margin-bottom:10px}
.post-card p{font-size:14.5px;color:var(--gray);margin-bottom:16px}
.prose.article{max-width:720px}
.prose.article h2{font-size:22px;color:var(--navy);margin:30px 0 10px}
.prose.article p{font-size:16px;line-height:1.75;color:var(--ink);margin-bottom:16px}
.related-report{margin-top:40px;background:var(--bg2);border:1px solid var(--line);border-radius:var(--radius);padding:24px}
.related-report .rr-label{font-size:11px;letter-spacing:1.5px;text-transform:uppercase;color:var(--accent);font-weight:700;margin-bottom:8px}
.related-report h4{font-size:18px;color:var(--navy);margin-bottom:8px}
@media(max-width:880px){ .post-grid{grid-template-columns:1fr} }

/* ============ Móvil pequeño (≤480px) ============ */
@media(max-width:480px){
  .container{padding:0 18px}
  /* CTAs a lo ancho para mejor pulsabilidad */
  .hero .actions{flex-direction:column;align-items:stretch}
  .hero .actions .btn{width:100%;justify-content:center}
  .btn-lg{padding:15px 24px}
  /* stats en una sola columna */
  .stats .grid{grid-template-columns:1fr}
  .stat{border-right:0;border-bottom:1px solid rgba(255,255,255,.1)}
  .stat:last-child{border-bottom:0}
  /* tablas de galería de vista previa: 2 columnas ya definidas, reforzamos legibilidad */
  .preview-grid{grid-template-columns:repeat(2,1fr);gap:10px}
  /* buybox y CTA final con menos padding */
  .report-hero .buybox{padding:22px}
  .buybox .price{font-size:34px}
  .cta-final .btn{width:100%;justify-content:center}
  .cta-final .actions,.cta-final>.container>div:has(.btn){display:flex;flex-direction:column;gap:12px}
  /* footer en columna limpia */
  .foot-grid{flex-direction:column;gap:26px}
  /* evitar títulos que rozan el borde */
  .prose,.thanks{padding-left:18px;padding-right:18px}
}

/* Evitar desbordamiento horizontal general */
html,body{overflow-x:hidden}
.report-hero .meta-row{row-gap:10px}

/* ============ Upgrade editorial / producto ============ */
:root{
  --paper:#fbfcff;
  --panel:#f7f9fd;
  --copper:#8a5a3d;
  --footwear:#2f6f7e;
  --radius:10px;
}
.hero{padding:clamp(54px,8vw,88px) 0 clamp(58px,9vw,96px)}
.hero-grid{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(360px,.8fr);gap:56px;align-items:center}
.hero-copy{max-width:700px}
.hero h1{max-width:720px}
.hero-stats{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:14px;margin-top:30px;max-width:600px}
.hero-stats div{border:1px solid rgba(255,255,255,.12);background:rgba(255,255,255,.045);border-radius:10px;padding:14px 16px}
.hero-stats b{display:block;color:#fff;font-size:20px;line-height:1.1}
.hero-stats span{display:block;color:#9db4d2;font-size:12px;margin-top:4px}
.hero-proof{position:relative;min-height:390px}
.proof-pages{position:relative;height:340px}
.proof-pages .page{position:absolute;width:215px;aspect-ratio:210/297;object-fit:cover;background:#fff;border:1px solid rgba(255,255,255,.24);border-radius:6px;box-shadow:0 22px 60px rgba(0,0,0,.28)}
.proof-pages .p1{right:148px;top:40px;z-index:3;transform:rotate(-5deg)}
.proof-pages .p2{right:46px;top:16px;z-index:2;transform:rotate(3deg)}
.proof-pages .p3{right:0;top:86px;z-index:1;transform:rotate(8deg);opacity:.92}
.proof-caption{position:absolute;left:0;bottom:8px;width:320px;z-index:4;background:rgba(255,255,255,.96);border:1px solid rgba(255,255,255,.32);border-radius:10px;padding:18px 20px;box-shadow:var(--shadow-lg)}
.proof-caption b{display:block;color:var(--navy);font-size:16px;margin-bottom:3px}
.proof-caption span{display:block;color:var(--gray);font-size:13px}

.catalog-chips{display:flex;justify-content:center;gap:10px;flex-wrap:wrap;margin:-18px 0 34px}
.catalog-chips span{display:inline-flex;align-items:center;border:1px solid var(--line);background:#fff;border-radius:999px;padding:7px 12px;font-size:12.5px;font-weight:700;color:var(--navy)}
.featured-head,.catalog-head{display:flex;align-items:flex-end;justify-content:space-between;margin:0 0 18px}
.featured-head h3,.catalog-head h3{font-size:24px;line-height:1.15;color:var(--navy);letter-spacing:-.4px;margin:6px 0 4px}
.featured-head p,.catalog-head p{color:var(--gray);font-size:14.5px;max-width:560px}
.featured-grid{margin-bottom:38px}
.compact-cards{grid-template-columns:repeat(4,1fr);gap:18px}
.card{border-radius:10px;box-shadow:0 1px 0 rgba(16,36,62,.02)}
.report-card .thumb{height:172px;background:linear-gradient(135deg,#eef3fa,#f8fbff);overflow:hidden}
.report-card .thumb.report-thumb{align-items:flex-end;padding:18px}
.report-card .thumb.report-thumb:before{content:"";position:absolute;inset:0;background:radial-gradient(circle at 70% 10%,rgba(47,125,246,.16),transparent 40%)}
.report-card.coffee .thumb.report-thumb{background:linear-gradient(135deg,#4a3022,#755035)}
.report-card.footwear .thumb.report-thumb{background:linear-gradient(135deg,#153947,#2f6f7e)}
.report-card.pilates .thumb.report-thumb{background:linear-gradient(135deg,#4a3022,#6b4530)}
.report-card.petcare .thumb.report-thumb{background:linear-gradient(135deg,#4a3022,#6b4530)}
.report-card.aesthetics .thumb.report-thumb{background:linear-gradient(135deg,#3c2417,#6b4530)}
.report-card.bakery .thumb.report-thumb{background:linear-gradient(135deg,#5a3b1e,#8a6234)}
.report-card.kids .thumb.report-thumb{background:linear-gradient(135deg,#4a3022,#7a5240)}
.report-card.compliance .thumb.report-thumb{background:linear-gradient(135deg,#1c3a4e,#2f6f7e)}
.report-card.investment .thumb.report-thumb{background:linear-gradient(135deg,#14303a,#2a5c52)}
.report-card.retail .thumb.report-thumb{background:linear-gradient(135deg,#3a2f1c,#7a5c2e)}
.report-card.fashion .thumb.report-thumb{background:linear-gradient(135deg,#2b2430,#5c4a63)}  /* moda: ciruela apagado */
.report-card.matcha .thumb.report-thumb{background:linear-gradient(135deg,#3a5a2a,#6b8e3d)}
.report-card.longevity .thumb.report-thumb{background:linear-gradient(135deg,#3c2619,#6b4530)}
.report-card.indoorgolf .thumb.report-thumb{background:linear-gradient(135deg,#1e3a24,#4a6b3a)}
.report-card.roasting .thumb.report-thumb{background:linear-gradient(135deg,#2e1a10,#7a4a28)}
.report-card.doingbusiness .thumb.report-thumb{background:linear-gradient(135deg,#123a52,#1f7a8c)}
.report-card.evcharging .thumb.report-thumb{background:linear-gradient(135deg,#14304a,#1f6f8b)}
/* machinery: entrada de fabricante B2B (acero + cobre de una caldera de espresso) */
.report-card.machinery .thumb.report-thumb{background:linear-gradient(135deg,#3a3f47,#a8642f)}
/* education: decisión de posgrado (marrón editorial + acento dorado) */
.report-card.education .thumb.report-thumb{background:linear-gradient(135deg,#3c2619,#5a3a28)}
.report-card .thumb.report-thumb img{position:relative;z-index:1;width:104px;max-height:136px;object-fit:cover;background:#fff;border-radius:4px;border:1px solid rgba(255,255,255,.4);box-shadow:0 10px 28px rgba(0,0,0,.22)}
.report-card .thumb.report-thumb span{position:absolute;right:14px;bottom:14px;z-index:2;color:#fff;background:rgba(12,28,48,.52);border:1px solid rgba(255,255,255,.18);border-radius:999px;padding:5px 9px;font-size:11px;font-weight:700}
.featured-card .thumb{height:210px}
.featured-card .thumb.report-thumb img{width:136px;max-height:174px}
.report-meta{display:flex;gap:8px;flex-wrap:wrap;margin:-2px 0 10px}
.report-meta span{font-size:11px;font-weight:700;color:#627086;background:var(--bg2);border-radius:999px;padding:4px 8px}
.report-card h3{font-size:18px}
.report-card p{display:-webkit-box;-webkit-line-clamp:3;-webkit-box-orient:vertical;overflow:hidden;min-height:4.2em}
.featured-card p{-webkit-line-clamp:4}
.compact-cards .card .thumb{height:116px}
.compact-cards .report-card .thumb.report-thumb{padding:12px}
.compact-cards .report-card .thumb.report-thumb img{width:72px;max-height:94px}
.compact-cards .report-card .thumb.report-thumb span{display:none}
.compact-cards .card .body{padding:18px}
.compact-cards .report-card h3{font-size:16px}
.compact-cards .report-card p{font-size:13px;-webkit-line-clamp:2;min-height:3.1em}
.compact-cards .tag{font-size:10px;padding:3px 8px;margin-bottom:8px}
.compact-cards .report-meta{display:none}
.compact-cards .card .foot{align-items:flex-end}
.compact-cards .card .price{font-size:16px}
.compact-cards .card .price small{display:none}

.buybox .price-line{display:flex;align-items:flex-end;gap:12px;flex-wrap:wrap;margin-bottom:12px}
.buybox .amount{font-size:42px;font-weight:800;color:var(--navy);letter-spacing:-1.5px;line-height:.95}
.buybox .license{font-size:13px;color:var(--gray);padding-bottom:4px}
.report-snapshot{background:#fff;border-bottom:1px solid var(--line);padding:42px 0}
.snapshot-grid{display:grid;grid-template-columns:minmax(260px,.72fr) minmax(0,1fr);gap:38px;align-items:center}
.snapshot-grid h2{font-size:28px;line-height:1.12;color:var(--navy);letter-spacing:-.5px;margin:8px 0 10px}
.snapshot-grid p{color:var(--gray);font-size:15.5px;max-width:420px}
.snapshot-pages{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.snapshot-pages img{background:#fff;border:1px solid var(--line);border-radius:8px;box-shadow:var(--shadow);aspect-ratio:210/297;object-fit:cover}

.method-intro .sec-head{margin-top:42px}
.method-lead{max-width:900px;margin:0 auto;text-align:center}
.method-lead p{font-size:19px;line-height:1.7;color:var(--ink)}
.method-flow{display:flex;align-items:center;justify-content:center;gap:12px;flex-wrap:wrap;margin-top:28px}
.method-flow span{border:1px solid var(--line);background:#fff;border-radius:999px;padding:9px 14px;font-size:13px;font-weight:800;color:var(--navy)}
.method-flow i{width:34px;height:1px;background:var(--line)}
.method-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:18px}
.method-step{background:#fff;border:1px solid var(--line);border-radius:10px;padding:22px;box-shadow:0 1px 0 rgba(16,36,62,.02)}
.method-step span{display:block;color:var(--accent);font-size:12px;font-weight:800;letter-spacing:1.5px;margin-bottom:10px}
.method-step h3{font-size:18px;color:var(--navy);line-height:1.25;margin-bottom:8px}
.method-step p{font-size:14.5px;color:var(--gray);line-height:1.65}

.editorial-grid .post-card{position:relative;border-radius:10px;padding:28px}
.editorial-grid .featured-post{grid-column:span 2;background:linear-gradient(135deg,#0c1c30,#153255);color:#fff;border-color:#153255}
.editorial-grid .featured-post h3{color:#fff;font-size:28px;max-width:780px}
.editorial-grid .featured-post p{color:#c4d2e5;max-width:760px}
.editorial-grid .featured-post .readmore{color:#7fb0ff}
.post-meta{display:flex;align-items:center;gap:8px;flex-wrap:wrap;font-size:12px;font-weight:800;color:#718095;margin-bottom:14px}
.post-meta span{background:var(--bg2);border-radius:999px;padding:4px 8px}
.featured-post .post-meta span{background:rgba(255,255,255,.1);color:#c4d2e5}
.post-badge{background:var(--accent)!important;color:#fff!important}

footer .foot-grid{display:grid;grid-template-columns:minmax(220px,1.1fr) minmax(240px,1.3fr) minmax(140px,.7fr) minmax(130px,.55fr);gap:34px}
footer .foot-more a{color:#fff;font-weight:700}

@media(max-width:1100px){
  .compact-cards{grid-template-columns:repeat(3,1fr)}
  .hero-grid{grid-template-columns:1fr;gap:34px}
  .hero-proof{max-width:560px;min-height:330px}
  .proof-pages{height:300px}
}

@media(max-width:880px){
  .hero-stats{grid-template-columns:1fr}
  .hero-proof{display:none}
  .featured-head,.catalog-head{display:block}
  .compact-cards{grid-template-columns:1fr}
  .snapshot-grid{grid-template-columns:1fr}
  .snapshot-pages{grid-template-columns:repeat(3,1fr);gap:10px}
  .method-grid{grid-template-columns:1fr}
  .method-flow i{display:none}
  .editorial-grid .featured-post{grid-column:auto}
  footer .foot-grid{grid-template-columns:1fr}
}

@media(max-width:480px){
  .catalog-chips{justify-content:flex-start}
  .snapshot-pages{grid-template-columns:repeat(2,1fr)}
  .buybox .amount{font-size:36px}
}

/* ============ Formulario de contacto ============ */
.contact-wrap{max-width:640px;margin:0 auto}
.contact-wrap .sec-head{text-align:center;margin-bottom:28px}
.contact-form{display:flex;flex-direction:column;gap:16px}
.contact-form .cf-row{display:flex;gap:16px}
.contact-form .cf-row .cf-field{flex:1}
.contact-form .cf-field{display:flex;flex-direction:column;gap:6px}
.contact-form .cf-field>span{font-size:13px;font-weight:600;color:var(--navy)}
.contact-form input,.contact-form select,.contact-form textarea{
  width:100%;font:inherit;font-size:15px;color:var(--ink);
  background:#fff;border:1.5px solid var(--line);border-radius:10px;
  padding:12px 14px;transition:border-color .15s,box-shadow .15s}
.contact-form textarea{resize:vertical;min-height:120px}
.contact-form input:focus,.contact-form select:focus,.contact-form textarea:focus{
  outline:none;border-color:var(--accent);box-shadow:0 0 0 3px rgba(47,125,246,.15)}
.contact-form button[type="submit"]{align-self:flex-start;margin-top:4px}
.contact-form .cf-status{font-size:14px;margin:0;min-height:1.2em}
.contact-form .cf-status.is-ok{color:var(--ok);font-weight:600}
.contact-form .cf-status.is-err{color:#c0392b;font-weight:600}
/* Honeypot: oculto para humanos, accesible para bots que ignoran CSS. */
.contact-form .hp{position:absolute;left:-9999px;width:1px;height:1px;overflow:hidden}
@media(max-width:560px){.contact-form .cf-row{flex-direction:column;gap:16px}
  .contact-form button[type="submit"]{align-self:stretch}}

/* ============ Landing raíz (x-default indexable) ============ */
.root-landing{min-height:100vh;display:flex;align-items:center;justify-content:center;
  background:radial-gradient(1100px 500px at 50% -10%,rgba(47,125,246,.14),transparent 60%),
  linear-gradient(180deg,#0c1c30 0%,#10243e 60%,#13284a 100%);color:#eaf1fb;padding:40px 24px}
.root-inner{max-width:640px;text-align:center}
.root-inner .mark{width:56px;height:56px;margin:0 auto 24px}
.root-landing h1{font-size:clamp(28px,5vw,42px);font-weight:800;letter-spacing:-1px;
  line-height:1.1;color:#fff;margin-bottom:18px}
.root-landing p{font-size:clamp(15px,2.2vw,18px);color:#b9cbe4;margin:0 auto 30px;max-width:520px}
.root-langs{display:flex;gap:12px;justify-content:center;flex-wrap:wrap}
.root-lang{display:inline-block;padding:11px 22px;border:1.5px solid rgba(255,255,255,.22);
  border-radius:10px;color:#fff;font-weight:600;font-size:15px;transition:.18s}
.root-lang:hover{background:#fff;color:var(--navy);border-color:#fff}

.report-card.ecommerce .thumb.report-thumb{background:linear-gradient(135deg,#2f4858,#1d2f3a)}  /* e-commerce: azul pizarra */
.report-card.privatelabel .thumb.report-thumb{background:linear-gradient(135deg,#3a4a2c,#243019)}  /* marca blanca: verde oliva */
.report-card.aimedia .thumb.report-thumb{background:linear-gradient(135deg,#3a1f4a,#1a1030)}  /* audiovisual IA: violeta profundo */
.report-card.recycling .thumb.report-thumb{background:linear-gradient(135deg,#1f4a35,#0f2a1e)}  /* reciclaje/economía circular: verde profundo */
.report-card.franchise .thumb.report-thumb{background:linear-gradient(135deg,#402a1a,#5c3a24)}  /* franquicia café: café tostado */